{"id":764699,"date":"2023-10-24T01:54:28","date_gmt":"2023-10-24T07:54:28","guid":{"rendered":"https:\/\/blogging-techies.com\/sw\/elon-musk-havdar-att-twitters-annonsintakter-minskade-med-50\/"},"modified":"2023-10-24T01:54:28","modified_gmt":"2023-10-24T07:54:28","slug":"elon-musk-havdar-att-twitters-annonsintakter-minskade-med-50","status":"publish","type":"post","link":"https:\/\/blogging-techies.com\/sw\/elon-musk-havdar-att-twitters-annonsintakter-minskade-med-50\/","title":{"rendered":"Elon Musk h\u00e4vdar att Twitters annonsint\u00e4kter minskade med 50 %"},"content":{"rendered":"<p><strong>Elon Musk sa p\u00e5 l\u00f6rdagen att Twitter st\u00e5r inf\u00f6r ett negativt kassafl\u00f6desproblem eftersom cirka 50 % av annonsint\u00e4kterna g\u00e5r f\u00f6rlorade.<\/strong>.  Dessutom pressar f\u00f6retagets skuldbetalningar ytterligare ned ekonomin.<\/p>\n<p>B\u00e5da sk\u00e4len \u00f6kade efter Elon Musks invigning, men den nya chefen \u00e4r optimistisk om Twitters framtid.Han s\u00e4ger att plattformen kan se ett &#8220;&#8221; n\u00e5gon g\u00e5ng denna vecka, medan de flesta annons\u00f6rer som l\u00e4mnade innan De sa att de kommer tillbaka snart.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Misslyckas_illa_men_optimistisk\"><\/span><strong>Misslyckas illa, men optimistisk<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Twitter har m\u00e5nga problem.  Och en av dem \u00e4r Elon Musk!  Miljard\u00e4rens dramatiska \u00f6vertagande av den sociala medieplattformen har f\u00e5tt alla i tekniksamh\u00e4llet, d\u00e4r Twitters annons\u00f6rer att darra mest.<\/p>\n<p>Veckor efter att han f\u00f6rv\u00e4rvade Twitter \u00e5terst\u00e4llde Musk kontona f\u00f6r n\u00e5gra kontroversiella personer, gjorde sig av med mediateamet och reducerade avsev\u00e4rt de team som arbetar f\u00f6r att f\u00f6rhindra hatretorik.  Bortsett fr\u00e5n detta, minska mer \u00e4n h\u00e4lften av Twitter och avbryta n\u00e5gra viktiga f\u00f6rdelar med de befintliga.<\/p>\n<p><strong>Alla dessa sl\u00e5r s\u00e5 h\u00e5rt mot Twitter att f\u00f6retaget nu lider av ett negativt kassafl\u00f6desproblem, s\u00e4ger Elon Musk<\/strong>.  Sociala medief\u00f6retaget \u00e4r djupt i skuld och f\u00f6rst\u00f6r sina kassafl\u00f6den i m\u00e5nader.  Enligt Reuters har Twitter \u00e5rliga r\u00e4ntebetalningar p\u00e5 cirka 1,5 miljarder dollar, f\u00f6rv\u00e4rvade f\u00f6r att finansiera aff\u00e4ren p\u00e5 44 miljarder dollar som Musk gjorde f\u00f6rra \u00e5ret.<\/p>\n<p lang=\"en\" dir=\"ltr\">Vi \u00e4r fortfarande kassafl\u00f6desnegativa p\u00e5 grund av en ~50% minskning av annonsint\u00e4kter plus en stor skuldbelastning.  Vi m\u00e5ste n\u00e5 ett positivt kassafl\u00f6de innan vi har r\u00e5d med n\u00e5got annat.<\/p>\n<p>\u2014 Elon Musk (@elonmusk) <a href=\"https:\/\/twitter.com\/elonmusk\/status\/1680082007873953794?ref_src=twsrc%5Etfw\" data-wpel-link=\"external\" target=\"_blank\" rel=\"nofollow external noopener noreferrer\">15 juli 2023<\/a><\/p>\n<p>Bortsett fr\u00e5n detta sj\u00f6nk reklamutgifterna med 89 % till 7,6 miljoner USD under m\u00e5nader tidigare i \u00e5r.  Detta kan ha f\u00f6rb\u00e4ttrats n\u00e5got, <strong>men fortfarande p\u00e5 en 50%-ig nedg\u00e5ng i annonsint\u00e4kter, s\u00e4ger Elon Musk<\/strong>.  \u00c4ven om det fortfarande \u00e4r irriterande, \u00e4r Musk optimistisk om det sociala n\u00e4tverkets gradvisa uppg\u00e5ng.<\/p>\n<p>Han ans\u00e5g att plattformen kunde se ett &#8220;&#8221; n\u00e5gon g\u00e5ng den h\u00e4r veckan, medan de flesta annons\u00f6rer som hade l\u00e4mnat Twitter efter hans \u00f6vertagande hade &#8220;o.&#8221;<\/p>\n<p> <script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n  <div id=\"ez-toc-container\" class=\"ez-toc-v2_0_88 ez-toc-wrap-center counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 eztoc-toggle-hide-by-default' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/blogging-techies.com\/sw\/elon-musk-havdar-att-twitters-annonsintakter-minskade-med-50\/#Misslyckas_illa_men_optimistisk\" >Misslyckas illa, men optimistisk<\/a><\/li><\/ul><\/nav><\/div>\n ","protected":false},"excerpt":{"rendered":"<p>Elon Musk sa p\u00e5 l\u00f6rdagen att Twitter st\u00e5r inf\u00f6r ett negativt kassafl\u00f6desproblem eftersom cirka 50 % av annonsint\u00e4kterna g\u00e5r f\u00f6rlorade.. Dessutom pressar f\u00f6retagets skuldbetalningar ytterligare ned ekonomin. B\u00e5da sk\u00e4len \u00f6kade efter Elon Musks invigning, men den nya chefen \u00e4r optimistisk om Twitters framtid.Han s\u00e4ger att plattformen kan se ett &#8220;&#8221; n\u00e5gon g\u00e5ng denna vecka, medan [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":764700,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"fifu_image_url":"https:\/\/blogging-techies.com\/wp-content\/uploads\/2023\/06\/160_products-BLOG.webp","fifu_image_alt":"","footnotes":""},"categories":[5],"tags":[],"class_list":["post-764699","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-bloggar"],"_links":{"self":[{"href":"https:\/\/blogging-techies.com\/sw\/wp-json\/wp\/v2\/posts\/764699","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/blogging-techies.com\/sw\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/blogging-techies.com\/sw\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/blogging-techies.com\/sw\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/blogging-techies.com\/sw\/wp-json\/wp\/v2\/comments?post=764699"}],"version-history":[{"count":0,"href":"https:\/\/blogging-techies.com\/sw\/wp-json\/wp\/v2\/posts\/764699\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/blogging-techies.com\/sw\/wp-json\/wp\/v2\/media\/764700"}],"wp:attachment":[{"href":"https:\/\/blogging-techies.com\/sw\/wp-json\/wp\/v2\/media?parent=764699"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/blogging-techies.com\/sw\/wp-json\/wp\/v2\/categories?post=764699"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/blogging-techies.com\/sw\/wp-json\/wp\/v2\/tags?post=764699"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}